Case Study for Fiverr Product

Kunal Saini
5 min readMar 27, 2021
Fiverr Product Case study

Background

One of the research journals showed that people around the world spent 5 -6 hour to find the right freelancer or get the offer from the buyer. In a Covid-19 situation, it's was really helpful to all over the world. Get the work from anywhere. Fiverr is really transparent for your money. Fiverr provide all kind of service. Fiverr is the way where people convicted and get the work done very transparently.

Research Goal

In today's fast-paced world, and amidst this pandemic many people want to like remote work. and try to work as a freelance. In this Covid-19 situation to work as a freelance. In this Covid-19 situation lot's of people get lost their job and didn't get any job easily because of the covid situation. So Fiverr is coming to help and get a part-time job where people can spend there Budget for their own and get some work and find the right candidate according to their work.

Target Audience

Freelance is for those who went to work remote from home on the average age of my research results. The target audience for my app would be between 16–60 year of age, who fall under one of the following categories

Beginners who need complete guidance. How Product work and how you will earn money and get a good offer or. Find the best candidate for your project. Freelancer should aware of the communication with the client to get understand their needs than final to deal and are passionate to work for more business.

Freelancer to doing work in this Platform

Design Process

I have used the 'Design thinking' approach for this case study to ensure the app is used- centric and also caters to technical- Feasibility and business viability. This process does not parallelly work it's going as interactively.

Design Thinking Process

User Research

App Review: Help me out what are a problem that peoples are facing in our products and identity the reviews which are more valuable for our business to grow. Here I will sort the review of who is facing a number of the same problem or valuable in this product. I also performed a competitor analysis with a few existing freelances products to understand how they are functioning in a market and what problem they are trying to solve included the pros and cons of certain elements and most importantly it helped me gain an understanding of the design pattern that works successfully with the users.

Competitor Logos
Reviews received by Our App

Scenario and Story Boarding

Scenarios and storyboards are techniques that help to connect dots from the idea, to identify how the idea works in the real world. They create a bridge to explain the user experience in a real situation through text and visual representations.

I tried to come up with a few scenarios keeping the following reasons in mind :

  • To describe user’s behaviour and interaction with the product in detail
  • To get an understanding of the design viability
Scenario — 1
Scenario — 2
Scenario — 3

Wireframes

Wireframes help is establishing a skeleton view of the app screens. I started with low fidelity wireframes by creating a Black & white wireframe design then moved over to designing High-Fidelity wireframes with the help of Figma.

Profile and description page newly added on Fiverr app wireframe
Skills and Certificate page to update your profile
Add Gig Page and Create New Gig
Pricing and Plan description page
Description and Requirement Page
Gallery Page design
Buyer Request Page when you will identify a Buyer
Chat section when a client interacts with the seller

Visuals

Here are the High-Fidelity wireframes to show the difference b/w the previous and Current my design and also. I will explain to you each screen or why I have made this.

High- Fidelity design of the Profile, Description, Skills pages.
Add Gigs, Create Gig, Pricing Pages design
Plan Description, Description, Requirements Page
Build Your Gig Gallery, Buyer Request, Chat

Thanks for watching a Case study of Fiverr app. Here I have made some new feature for fiverr users. If it's helpful feature so please comment here and like or suscribe my page. Here is my fiverr link as well https://www.fiverr.com/kunal_seller?up_rollout=true . Want to work with me click the link.

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